What do we do?
We are a consultancy offering the full spectrum of marketing services – from initial audience research to designing and delivering a tailored marketing strategy and campaign. Our main focus is media planning and buying across all formats online and offline – specialising in out of home as well as celebrity and influencer outreach.
We work across the whole media mix and can also provide project management and marketing interim. Our clients describe us as ‘an extension of their marketing team’ and we pride ourselves on the levels of service and results we deliver.
We work with marketing budgets from hundreds of pounds through to six figures and we make the needs of all clients a priority – regardless of brand size. We have worked with clients ranging from start-ups to local independents, to some of the largest national companies in the UK.
The marketing journey for us ALWAYS starts with the audience – who are you trying to target? What are you trying to achieve? By planning in this way we can provide you with the most effective campaign with minimal wastage and a clear vision.
We target a whole range of audiences, and cover a variety of marketing services based on your needs but the main target audiences we get asked for are:
Students
An age range of 18-24 with a diverse set of social attitudes, values and an ever-shrinking appetite for more traditional marketing.
Millennials / Gen Z
People born between 1981 and 2012. A diverse set of needs, looking for a diverse set of experiences with a focus on social media marketing and video content.
Families with Children
In today’s world – there really is no such thing as a standard family. This is a diverse audience but you probably want to think more about imagery, timing and impact.
ABC1’s
The people who make up the higher socioeconomic demographic. ABC1s can no longer be ring fenced by industry, job title, education or income and this audience could also quite easily sit in one of the other categories too.
How can we work with you?
Whether you need help identifying your audience or you already know your target market inside and out – if you’re looking for an extra pair of hands when it comes to marketing there’s so much that we can help with. From one off campaigns to retainer work – take a look through our services to see what expertise we could bring to the table.